What it’s all about…

I’ve had the privilege of using my passion for branding in my career, trained hundreds of staff about how to inspire the public and treat each person as an individual while always exuding the company essence, planned thousands of events, led teams in community engagement and outreach.  In essence my whole working life has been about understanding the goal, the audience and the means and creating a plan to best wow the target group.  Now that I’m back on maternity leave with a surprise addition of twins 19 months after we had our son – I’m taking my work home, so to speak. My goal in life is to keep it interesting, keep it delicious, and keep our values and etiquette in mind while trying to make the people in my life feel intrigued and individually interested and cared for …  and that’s what this blog is all about.